The Family Franchise: Supporting Locally Owned Businesses in Horizon West
4 February, 2025
The Family Franchise
If you have a desire to shop small and support local, family-owned businesses, look no further than right here in Horizon West! Today, we are shedding light on the franchise business model and dispelling the notion people often hold about Horizon West not having enough family-owned businesses.
Horizon West, Florida, thrives on a sense of community, where neighbors support one another and local businesses play a vital role in creating a vibrant local economy. Among these businesses, family-owned franchises hold a unique position. But what exactly is a franchise, and why do families often choose this path? How do franchises differ from corporate-run businesses, and what can we do as a community to support these essential establishments? Let’s dive into the world of family-owned franchises and discover why they are so much more than “just another chain.”
What is a Franchise?
At its core, a franchise is a business model where a franchisor (the owner of a brand and business system) grants the rights to an individual or group (the franchisee) to operate a business under the franchisor’s name and guidelines. This agreement allows franchisees to use established branding, trademarks, and operational systems, giving them a ready-made framework for running the business.
Franchises exist across numerous industries, from fast food and retail to fitness and education. Household names like McDonald’s, Ace Hardware, and The UPS Store are some examples of franchises, many of which are operated by local owners rather than corporate headquarters. These franchises combine the strength of a well-known brand with the personal touch of local management.
Franchises Here in Horizon West
The community of Horizon West is rich with family-owned and operated businesses that are using the franchise business model. “I choose the franchise model, because I appreciate the blue print it provides” says Chris Cohen, owner & operator of Huey Magoo’s. “I walk in the door and they provide the documents, point of sale, and infrastructure. My family and I get to operate it the best way we know how, and that’s by serving and giving back to the community. Most brands are run by independent operators like ourselves. It is our full time jobs, and we give back 10’s of thousands of dollars each year to the local communities in which we operate.”
Here are a few examples of local franchise owners that would love your support:
- Massage Luxe
- The Lash Lounge
- Lime Fresh
- Fun Bus of West Orange County
- Color Me Mine
- The UPS Store at Flamingo Crossings
- i9 Sports
- Huey Magoo’s
- F45
- SweatHouz
- Jeremiah’s Italian Ice
- Skyline Chili
- Super Soccer Stars
Why Do Families Choose to Work With a Franchise?
For many families, the appeal of franchising lies in its balance of independence and structure. Here are several reasons families often gravitate toward franchise ownership:
1. Proven Business Model
One of the most significant advantages of owning a franchise is the ability to operate a business with a proven track record. Instead of starting from scratch, franchisees can follow an established system, reducing the risks associated with new ventures. For families, this predictability is invaluable, especially when investing significant time and resources.
2. Brand Recognition
Starting an independent business often requires years to build brand awareness. With a franchise, families benefit from immediate recognition and a built-in customer base. This head start allows them to focus on delivering excellent service and growing their operation locally.
3. Training and Support
Most franchisors provide extensive training and ongoing support to their franchisees. This assistance can include everything from marketing strategies and employee training programs to operational tools. Families new to business ownership often find this guidance critical to their success.
4. Flexibility and Family Values
Owning a franchise allows families to work together and align their professional goals with personal values. Parents can teach children the value of hard work, financial literacy, and customer service while creating a legacy for future generations.
5. Community Involvement
Family-owned franchises often become deeply embedded in their communities. By running a local franchise, families can connect with neighbors, sponsor events, and contribute to the local economy while benefiting from the support of their fellow community members.
How Are Franchises Different From Corporate-Run Businesses?
While franchises and corporate-run businesses may appear similar on the surface, several key distinctions set them apart:
1. Ownership
Corporate-run businesses are owned and operated directly by the parent company. In contrast, franchises are independently owned by franchisees who pay a fee to operate under the franchisor’s brand. This independent ownership allows franchisees to bring a personal touch to their business.
2. Decision-Making
In corporate-run businesses, decisions are made at the corporate level, often far removed from the day-to-day operations of individual locations. Franchisees, however, are local business owners who make decisions tailored to their community’s needs while adhering to the franchisor’s guidelines.
3. Community Connection
Because franchisees are often local residents, they tend to be more connected to the community than corporate-run businesses. They’re more likely to engage in local events, support charities, and form personal relationships with their customers.
4. Profit Distribution
The profits from corporate-run businesses typically go back to the parent company and its shareholders. In contrast, the earnings from family-owned franchises stay within the community, supporting local families and contributing to the local economy.
“I choose the franchise model, because I appreciate the blue print it provides” says Chris Cohen, owner & operator of Huey Magoo’s. “I walk in the door and they provide the documents, point of sale, and infrastructure. My family and I get to operate it the best way we know how, and that’s by serving and giving back to the community. Most brands are run by independent operators like ourselves. It is our full time jobs, and we give back 10’s of thousands of dollars each year to the local communities in which we operate.”
How to Support Your Local Family-Owned Franchises
Supporting family-owned franchises in Horizon West is an excellent way to foster community growth and ensure these businesses continue to thrive. Here are some practical ways to lend your support:
1. Shop Local
Whenever possible, choose to visit family-owned franchises over larger corporate-run alternatives. Whether it’s grabbing a coffee, picking up supplies, or scheduling services, your patronage makes a direct impact.
2. Spread the Word
Word-of-mouth marketing is invaluable for local businesses. Share your positive experiences with friends, family, and on social media. Leave reviews on platforms like Google or Yelp to help family-owned franchises gain visibility.
3. Attend Community Events
Many family-owned franchises participate in or sponsor local events. By attending these events, you’re not only enjoying what the community has to offer but also supporting the businesses that help make it all possible.
4. Engage with Owners
Get to know the families behind the businesses. Building personal relationships can help you better understand their challenges and successes, deepening your appreciation for their contributions to the community.
5. Purchase Gift Cards
Gift cards are an excellent way to support local franchises, especially during slower seasons. They also make great presents for friends and family, encouraging others to explore local businesses.
6. Advocate for Local Policies
Support initiatives and policies that promote local business growth. Attend town meetings, participate in discussions, and advocate for infrastructure and zoning that benefits small business owners.
Why Family-Owned Franchises Matter
Family-owned franchises are more than just businesses; they’re pillars of the community. They bring the reliability of a trusted brand while offering the warmth and dedication of local ownership. By supporting these establishments, we help create jobs, boost the local economy, and preserve the unique character of Horizon West.
So, the next time you’re deciding where to eat, shop, or seek services, consider choosing a family-owned franchise. Your choice has the power to make a lasting difference in the lives of local families and the broader community.
In Horizon West, where community spirit shines brightly, let’s continue to celebrate and support the family-owned franchises that make our neighborhood a special place to live and work.